Mr. Cu Duc Duy is currently Vice Director of Global Operations and Director of LQC.Inc branch (US) of Luong Quoi Coconut Processing Co., Ltd. He is in charge of planning business and marketing strategies to promote the company's brand in domestic and international markets, accordingly the company's business goals and vision in each development period as well as responsible for guidance and counseling to the marketing department by: evaluating and developing strategies; planning and coordinating marketing efforts; communicate the plan to those related; build, create, and establish brand awareness.
Over 8 years of working experience in the company, Mr. Duy has made positive contributions to building and expanding the company's business scale. Graduated with Bachelor of Business Administration from the University of Economics - Ho Chi Minh City, Vietnam, he was tasked by the Board of Directors to build and establish the first branch of the company in Ho Chi Minh City in 2014 with Director title. When the branch is stabilized operation, Mr. Duy was sent to the US to study Master of Business Administration in UMass Boston (US). During this time, Mr. Cu Duc Duy studied and researched the US market and established LQC Inc., a branch in the US in 2015, started to develop the business of Vietnamese coconut products in the US market under CocoGoodsCo and CocoPlanet brand. Up to now, these brands have been presenting on the shelves of retail chains in the US as well as Amazon e-commerce platform (US) in the top of the most popular and best-selling products.
With the success has brought to the company, when returning to Vietnam, Mr. Duy has been appointed to an important position in Board of Director, in charge of global marketing until now. He have been contributed to change the image of the new Vietcoco brand identity in the Vietnamese market with completely new colors but still retains the unique identity and offers many strategies to promote the growth of the company's Vietnamese coconut brands, which are distributed throughout many countries around the world. With a strong passion for Vietnamese coconut products, he will continue to accompany the company with the goal becoming top 10 largest coconut-processing companies in Asia-Pacific.